What can small businesses do when influencers ask for free products and services?
Reshmi Bennett is an award-winning entrepreneur, pastry chef, and founder of Anges de Sucre, one of the UK’s leading luxury cake brands. Trained in classical French cuisine at the prestigious Ferrandi Paris and mentored by Michelin-starred chefs in Paris, she combines world-class culinary expertise with bold creativity and business innovation. Since founding Anges de Sucre in 2011, Reshmi has built a nationally recognised brand celebrated for its extraordinary cake artistry, craftsmanship, and unforgettable customer experiences. She has also called out influencers looking for free cake!
In this latest podcast she talk about being approached by influencer Binky Felstead for a free cake for her sons birthday in exchange for Instagram posts. She’s no stranger to doing this either! Listen to her story, her history with influencers and what you can do when you are approached to give something for free!
Reshmi Bennett award winning cake maker discusses influencers the influencer free cake controversy
Apple https://podcasts.apple.com/us/podcast/the-complaining-cow/id1742304080
Spotify – https://open.spotify.com/show/0kiyo8UJ5hGq2InZIeXD2p
Amazon – https://music.amazon.com/podcasts/7afcd171-6fc2-4369-88c2-1ad4ebb8fddc/the-complaining-cow
iHeart – https://www.iheart.com/podcast/1300-the-complaining-cow-169077613/
Where you can find Reshmi Bennett
Reshmi Bennett calling out influencers on Instagram
The post regarding Binky Felstead that went viral:
View this post on Instagram
View this post on Instagram
HERE
View this post on Instagram
And if you want to know how to get free PR without giving stuff away for “exposure” then check out my book How to Get Free PR and Be Paid for It: 280 ways to raise your business profile!
About Helen Dewdney, The Complaining Cow
Helen Dewdney is a consumer rights expert, author and media commentator. She regularly appears on television, radio and in the press discussing consumer rights, customer service, scams and personal finance.
See more about Helen’s TV and radio appearances on the Media page.
If you’re looking for a keynote speaker on consumer rights, complaints, customer service or consumer behaviour, find out more about booking Helen for conferences, business events and training.
East London Radio The Complaining Cow Consumer Show
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How to Complain: The Essential Consumer Guide to Getting Refunds, Redress and Results!
101 Habits of an Effective Complainer
How to Get free Pr and Be Paid for It 280 ways to raise your business profile
456 Ways to Save Money on Christmas Throughout the Year
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